02 / A PRACTICAL WORKFLOWSTART WITH YOUR PHOTO
01Keep the crown in its actual shape
Support the crown lightly from inside with a neutral form that does not stretch it. Photograph a three-quarter view at brim height, then a true side profile with the whole brim visible. For a soft bucket hat, show its normal relaxed shape rather than stuffing it into a stiff silhouette. Remove the support from a separate interior view so the buyer can inspect the sweatband.
Take a front, rear and top reference before changing the camera height. Record whether the brim is flat, rolled or normally curved in the supplied state. A wide lens used too close to the brim can make the front appear wider than the back. Step away and compare the photograph with the physical hat instead of correcting its proportions by eye.
Make the sizing information inspectable
Photograph the actual size label, material label and adjustment mechanism in close-up. A head circumference chart and the hat body are different pieces of information: use the maker’s sizing method for the exact style, then state the offered size in your listing. Tilley provides a head-measurement guide; its method should not become a universal allowance for every hat brand.
For an adjustable cap, show the clasp or strap and its attachment, with the loose end out of the way. If you add a real on-person view, state the worn size and obtain permission for the photograph. Do not use an imagined head or generated tape measure to claim fit. Brim width and crown height should come from documented measurements of the actual style.
Use a scene to suggest a setting, not a different construction
Choose one source where the hat outline is unobstructed. A Fayvoro tabletop or entryway scene can help explore styling, but it does not produce a reliable multi-angle hat record or prove how the hat sits on a head. Keep the real interior, rear adjustment and measured profile in the gallery beside the scene candidate.
Check for a collapsed crown, altered brim edge, added eyelets, a different band and invented logos. Compare the fabric weave and seam direction as well as the overall color. Reject a candidate that turns a soft hat into a rigid one. Sun protection, waterproofing and packability are product claims requiring their own verified information; an attractive outdoor image cannot establish them.
